Bioshock 2 - Viral Marketing 101

[DarkArmada]

As most of you know, Bioshock 2 hit our consoles last week and to celebrate TGV's own Bioshock 2 expert Knight Carver has put together a 3 part series on 2K's latest masterpiece. Part 1 goes indepth on the game's extensive Viral Marketing campaign that many of us spent hours clicking over to uncover further tidbits unknown to many others. Enjoy! ~DA


If there’s one thing that really impressed me, it’s the way in which 2K went about keeping fans intrigued and interested in the lead up to Bioshock 2.Back to Article

[Knight Carver]

Thanks DA.....there was also no real official world on why the 'Sea of Dreams' line got dropped as well ( you can see it in the first image). I suppose it just didn't tie in to the story they had envisioned.

[Vince Grella]

i love that cult of rapture picture. Have you got that on your wall KC?

[Knight Carver]

Originally Posted by Vince Grella

i love that cult of rapture picture. Have you got that on your wall KC?

Not sure if you are being factitious there...but i'll bite.

Not yet - but I did order it from the Take Two online store. I love it as well!

If you really like it, you can get it (from the Cult of Rapture) as a desktop background as well (i've been using it for a few weeks).

I've also since discovered that in the hardback strategy guide, that one comes as an included print in some versions (there are 2 other prints you can get)...see below: